Video continues to take over as the dominant way people like to consume content. Hundreds of millions of dollars are being shifted into this space and away from traditional content such as blog posts.
We’ve recently seen Facebook making moves towards video with their ‘Watch’ platform as well as their brand new feature to turn any image into a video to increase engagement.
With the recent disabling of auto-play on videos inside all major browsers, video views have literally halved overnight for most brands and businesses.
Chrome, Safari, FireFox… They all followed the trend.
Video’s don’t auto-play anymore (…and you can get penalized if you use script workarounds).
We’ve seen cinemagraphs, GIFs and live photos explode in popularity over the past year or two.
Simply because images weren’t getting the job done with capturing attention in Facebook ads and banners on websites.
Well, now we’re in the same boat with videos.
We need to CAPTURE attention to get views, because auto-play doesn’t work anymore.
We spend so much time and money investing into videos for our marketing our SaaS businesses, coaching programs, online courses and physical products…
We need to adapt to make sure we get people to click play, and convert to customers.
We took the exact same concept that every media buyer uses for advertising (replacing images with engaging, eye-catching moving images/GIFs/videos), and ran a test.
We boosted our video play count by 30%+.
That’s when we knew we had to build this out for the public.
Without logging into any video platform (...simply paste in your video link)
Without editing complex thumbnails on YouTube (…no design skills necessary)
Without replacing or editing anything in your video platform or builder (skip the video editing time and investment)
Without affecting anything in your main video (your marketing videos still SELL)
Using a still thumbnail image doesnt cut it.
The fact is, up until now it simply hasn't been possible to create the 'click to play' call-to-actions up without hiring a developer to custom code one for each and every video.
That racks up expensive designer and development bills, not to mention time and troubleshooting when something goes wrong.
Imagine something that took all this off your hands, and handled it for you?
We don’t actually change anything in your video. We simply apply the same concept used in traditional media buying to increase CTR (click-through rates) of your videos. Auto-play doesn’t work anymore due to the latest browser updates, so view counts are down for everyone. We counter this by creating engaging, animated thumbnails to increase views for your brand. More views = higher probability of converting prospects into leads and sales.
You can access us from any browser, as long as you have an active internet connection. Nothing to download.
Currently, we work with YouTube, Vimeo, Wistia, Vidello and Amazon s3 videos. However, we’re constantly expanding.
Absolutely not. We’re focused on boosting your video play count without all the hassle. It’s just 3 easy steps to get a campaign up and running.
Yes. We strive to impress you with a boost in your view count but if for any reason you’re unhappy with our service we’ll happily provide you with a one month refund.